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In an effort to further the fashion and trend credibility of J.C. Penney; a keen focus was needed for the Spring 2015 Fashion Campaign. Focusing on trend-right looks, silhouettes and details; the message of Style resonated with strong impact. The campaign launched in March 2015 magazines, online & via social media. 

FASHION CAMPAIGN

SPRING 2015

 

 

J.C. PENNEY CORP. INC. / WOMEN’S

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